Time Window
180 days
Dual-window reporting period.
Book DemoAnonymized Case Study • Games ecommerce
Increased organic revenue 103.5% in 180 days with 6.82x ROI.
This case shows how BKSP captures both evergreen and seasonal demand in gifting-driven categories.
Headline Metric
103.5% revenue growth
Long-window revenue gain from evergreen and seasonal demand capture.
Supporting Metric
6.82x ROI
Efficiency across the 180-day window.
The Challenge
Evergreen and seasonal demand was not turning into enough organic revenue.
The brand needed stronger organic revenue in a category shaped by gifting, evergreen interest, and seasonal spikes.
Strategy & Execution
103.5% revenue growth in 180 days
The work focused on collection-page optimization, gift-intent targeting, internal linking, and broader category visibility.
Results Achieved
Key Growth Outcome
Organic search revenue increased 50.7% in 90 days and 103.5% in 180 days, with 6.82x ROI over the 180-day window.
Key Takeaway
Commercial Lesson
Games and hobby brands benefit when evergreen intent and seasonal buying behavior are built into the structure.